Meta-Reading: Does interpassivity explain why I often end up reading books about Productivity and Lean Methodology instead of reading books about art, culture and actual literature in my free time?

I want to read works of literature and books on art, culture, but instead I note that I frequently find myself avoiding those reads in order to read about entrepreneurship and productivity or lean startups. Why is there something unbearable about being confronted by the object of my fascination?

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